Banks today face a critical challenge: maintaining efficient, secure, and profitable ATM networks while customers increasingly adapt digital payments and operational costs to maintain ATM networks significantly raise.
Banks are reducing the footprint of ATM networks (primarily the offsite networks), while at the same time they are reducing or restructuring their branch network.
This puts extra pressure on how to decide their ATM strategy in order to achieve customer satisfaction and cost reduction. The pressure to optimize the ATM network, ensure access to cash, and free up resources for digital projects makes outsourcing a strategic lever.
The solution is ATM as a Service (ATMaaS), a proven outsourcing model that transforms ATM management. ATMaaS allows banks to outsource all or part of their ATM operations to a trusted specialist. Instead of managing hardware, software, maintenance, security, and compliance internally, institutions partner with experts likeEuronet.
According to recent studies ( “Global ATM Managed Service Market Analysis 2019–2034. Verified Market Research”), the managed ATM market will grow from USD 25.6 billion in 2023 to USD 43.3 billion in 2030, at an annual rate of 7.8%. This trend reflects the need to optimize costs, enhance customer experience, and ensure operational continuity.
Key Benefits of the “ATMaaS” Model
- Cost reduction: shift from CapEx to OpEx with predictable expenses.
- Operational continuity: consistent customer experience without interruptions.
- Frictionless scalability: expand or adjust the network based on demand.
- Advanced security and regulatory compliance: risk mitigation and adaptation to regulations.
- Enhanced customer experience: modern ATMs, personalized interfaces, and guaranteed availability.
- Service expansion: integration with Euronet’s independent network (IAD), increasing access points.
Euronet: Global Leader in ATM-as-a-Service
With a presence in over 60 countries, Euronet stands out as the ideal partner for financial institutions seeking:
- Advanced technology:Ren platform for secure and efficient processing.
- Independent network (IAD): more access points for customers.
- Proven operating model: availability, security, and regulatory compliance.
- Modular flexibility: with many variations across the ATM value chain that suits the specific needs of banks and financial institutions.
A recent example of a large scale ATMaaS project which extends in multiple countries, is a signed deal with Swedbank which involves the acquisition of more 1,000 bank ATMs and their migration to new technologies under a totally managed services model.
Why Take the Step Now?
The “ATMaaS” model not only reduces costs but also frees resources for digital innovation, improves customer experience, and ensures operational sustainability.
In a transforming market, outsourcing ATM management is a strategic decision.
For banks and credit unions, the time to evaluate their ATM management model is now. Regulatory pressures, technology renewal cycles, and digital competition mean that not acting implies falling behind.
The future of the ATM channel is not an ownership, it is a service. Euronet, a global leader, offers solutions that turn the network into a strategic, secure, and profitable asset.
Please contact us here.
